Tag Archives: guiding principles

Communicating Your Guiding Principles

Are you communicating your guiding principles in your life and business?  Do you know what they are?

Recently I had the honor of meeting and learning from the world reknown leadership expert, best-selling author, and CEO Space faculty member, Hugh Ballou.

My biggest action item take-away from his presentation is: to be successful, we should run our businesses and lives on our own personal guiding principles.

Different from your mission statement, vision statement, business plan, your guiding principles are your values, clearly defined, that drive your work. Note the short definition from BusinessDictionary.com:

“Any principles or precepts that guide an organization throughout its life in all circumstances, irrespective of changes in its goals, strategies, type of work, or the top management.”

Hugh Ballou shared, when you have your guiding principles in place, it’s easy for your clients to interact with you at all levels and know what you are about.

Ballou shares his own guiding principles for his personal life, and for his business on his website.

“The bottom line: leading without guiding principles is like trying to sail a boat without a rudder.” ~ Hugh Ballou

Keeping that in mind, I took the challenge from Mr. Ballou, and after spending some in-depth thought and time I found these rose to the top:
Be Myself
Be Creative
Be Grateful
Be Compassionate
Have Fun

I challenge you to seek your guiding principles and then, like I am doing,  learn how to commuicate them to your clients, co-workers, and even your family.

Felicia J. Slattery, M.A., M.Ad.Ed., is a #1 best-selling author, an internationally award-winning speaker, and has happy clients and customers in 22 countries around the world. Featured in Success MagazineInc. Magazine, on the BBC, NBC, CBS, FOX, ABC, and CNN,
Felicia shares a powerful message on Communication, Leadership, and Speaking Skills. To hire her for your next event call us at 888-766-3155, or click here: Hire Speaker Felicia Slattery