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Brandon Williams knows what it’s like when everything’s on the line. As a former U.S. Air Force Fighter Pilot and Lieutenant Colonel, he’s spent over two decades making split-second decisions in environments where there’s zero margin for error. Now, as an airline pilot and human factors professor, he brings that same level of precision and expertise to organizations that can’t afford to get it wrong.
What sets Brandon apart? He’s lived the principles he teaches. Whether he’s in the cockpit or the boardroom, Brandon understands that true safety isn’t about following rules—it’s about building cultures where teams naturally do the right thing, even when no one’s watching.
Brandon works with leaders across transportation, healthcare, energy, construction, and manufacturing to create what he calls High-Reliability Organizations—teams that perform flawlessly under pressure. His approach isn’t academic theory; it’s real-world strategy pulled straight from military aviation and safety science.
In his keynotes and training sessions, Brandon shares the same techniques that keep fighter pilots alive and airliners safe. He’ll show your team how to think systematically, mitigate human error, and make better decisions when the stakes are high. But more than that, he’ll help you build the kind of safety culture where excellence becomes automatic.
Brandon’s not just another safety expert—he’s someone who’s been there, done that, and can show you exactly how to get your team to that next level.
Ready to elevate your team’s performance? Brandon Williams has been where you’re trying to go.
Brandon’s message was powerful. He leveraged stories and audience participation to communicate how to lead through times of uncertainty, complexity, and chaos. He provided a framework and tools to help leaders navigate dynamic situations. I was particularly impressed with his approach to a Just Culture, where your organization drives toward a learning culture, not a blame culture. I would highly recommend Brandon as a keynote speaker.
~ Kim Augspurger, Board Chair, Iowa Association of Business and Industry
In dynamic, high-risk environments, checklists and procedures alone aren’t enough to drive safety and performance. True operational excellence comes from building teams that think, communicate, and adapt like high-reliability organizations (HROs).
Drawing from over 20 years of experience in aviation safety, human factors instruction, and his experience as a fighter pilot and airline Captain, Brandon unpacks how safety and human performance principles from aviation can transform your organization’s culture.
Audiences will leave with real tools for improving team alignment, decision-making, and accountability — even when operating in uncertainty and complexity.
In this keynote, Brandon shares powerful lessons from the cockpit on how to drive safety performance, lead in uncertainty, and build a culture of accountability and continuous learning — without blame.
Takeaways & Learning Points
Perfect for Safety conferences, leadership summits, and organizational all-hands meetings
Safety leadership is evolving. The highest-performing organizations no longer focus on compliance alone — they focus on culture. Specifically, a culture built around trust, learning, and systems thinking.
This keynote explores Brandon’s experience leading safety efforts in military aviation, airline operations, and organizational human factors — showing how Human Factors science combined with Just Culture principles can radically improve safety outcomes.
Brandon reveals how the world’s most complex and high-risk teams lead with Just Culture principles to reduce risk, learn from error, and drive operational excellence.
Takeaways & Learning Points
Perfect for leaders, frontline teams, and safety professionals looking to move beyond the blame game and create a true learning culture.
This interactive workshop helps teams develop plans that actually work in execution — not just look good on paper. Using Brandon’s “Flight Plan” framework, participants will learn how to align teams, identify vulnerabilities early, and execute with greater clarity and coordination.
Built from combat aviation planning processes and grounded in Human Factors Leadership principles, this is a strategy that sticks.
Takeaways & Learning Points
This workshop teaches teams how to leverage a structured debrief process to uncover lessons, improve performance, and build a culture of continuous improvement. Participants will practice analyzing real projects, tasks, or initiatives using Brandon’s Debrief Model to uncover Human Factors at play and identify concrete improvement actions.
Takeaways & Learning Points
Your team needs more than motivation—they need proven methods. Brandon delivers both. With two decades of high-stakes leadership experience and a gift for storytelling, he’ll give your audience the exact strategies used in environments where excellence isn’t optional. It’s practical. It’s powerful. And it works!
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